Would you rather look at your oven, or at your family and friends? That’s the question famed designer Philippe Starck tried to answer when he was tasked with creating a suite of home appliances.
“I prefer you, and I see you are better than even the best oven,” said the designer behind the Ghost Chair.
The result? An oven, dishwasher, microwave, and refrigerator with fully mirrored panels and minimalist controls.
Calling traditional appliances “boring,” Starck said that the key to his collection is that the people using a kitchen will see themselves, their family, and their homes—not the machines that do the work to make breakfast, lunch, and dinner happen.
Starck said the new lineup will match any color palette. With mirrors, he said, “I cannot impose color—the color comes by reflection.” The result is a “ghost of color” that echoes the hues that are already in your kitchen.
The appliances were designed for Gorenje, a Slovenian manufacturer with a large presence across Europe. It's best known in the U.S. for its Asko brand of dishwashers and compact laundry units.
But even though they carry a designer label, Starck promised his appliances will still be affordable.
“Do you want to work 20 percent of your life just to pay for your oven? No!” Starck said. “If I design something and you know you cannot have it, that is a bit disappointing.”
While Gorenje didn’t announce pricing—and it’s doubtful that these products will ever come to the U.S., regardless—Starck said that the appliances will bring balance and harmony to any kitchen.
“It’s just what you need—not too much, and not not enough,” he said. “The thing to do is to make the right product at the right price for the right people.”